[TeMPOraL]

It's a very sad story.

> Samsung, a company without much of a public environmental message, was tossing around big ideas born at a grassroots level. This was something new. We were jazzed(...)

> Friends inside the company told us that leadership wasn’t excited about a project that didn’t have a clear product tie-in or revenue plan.

My guess: some team had a bright idea and managed to secure early associates and evangelizers before someone higher up started asking how the project actually synergizes with other company priorities. Since it obviously didn't, because it was something pro-consumer for a change, it got gutted, and the name reused to push some "value-add" IoT crapfest.