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by oscb 1806 days ago
Exactly this! Ghosn saved Nissan by focusing on optimizing and reducing costs and while that must've helped a lot in the short/medium term it came at a cost in the long term. It's as if Nissan had gotten stuck in the last decade of tech for cars. They went from competing with Porsche and having popular electric cars to basically being an afterthought in the market.
2 comments

To be fair R35 GT-R was Ghosn's project.
Competing with Porsche? Can you expound on that?
The R35 GT-R took down everything from Ferraris to Porsches and Lamborghinis when it first came out, both in straight line speed and handling on the track.

Results at 3m10s https://www.youtube.com/watch?v=uDP7Pty8Qnw&t=130s

Probably a bit of acting, but Jeremy Clarkson had to be carted off the track while driving one because he injured his neck on a particularly tight corner.

https://www.youtube.com/watch?v=YXFSVoVqhYw

Let me share a gem:

https://youtu.be/9ElvaHArai4

do activate the subtitles!

Best MOTORing January 2011. ""Super Sports Battle in Sugo""

Cars: NISSAN GT-R, MB SLS AMG, FERRARI 430 SD, PORSCHE 911Turbo S, AUDI R8 5.2

Drivers:Keiichi ""DK"" Tsuchiya Naomi Hattori, Takayuki Kinoshita, Seiji Ara, Tetsuya Tanaka

And ten years later a 130 grand car (would that be the cheapest in the field back in 2010? Was the corvette or lotus the cheapest in that clip?) would eviscerate them by... two seconds?