[mannerheim]

Netflix offering different movies to different countries is going to be inevitable with the protectionist legal landscape that's shoring up. Even if they own 100% of their content, it won't be tenable.

The EU is requiring 30% of the content from streaming services to be from Europe. France requires 60%. They're discussing not counting UK films as part of this. It's certainly easier to geolock content than to produce extra content, but even if Netflix et al. produce more content, what happens if/when other countries follow suit? The Canadian senate may have killed Bill C-10 for now, but Trudeau still seems likely to win in the fall, so there's a good chance it still passes in the next couple of years. So France requires 60% in the EU, Canada requires 30% in Canada, and what happens if other countries get in the game? If those percentages add up to over 100%, there is no possible way to make all your content available in all countries, no matter how much content you produce in these countries. Geolocking is the only possibility.