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by el_oni 1812 days ago
I would guess because bitterness is what makes it taste like an "adult" drink.

A lot of non-alcoholic options tend to be sweet: soft drinks, fruit juices, mocktails being the first that come to mind.

The newer trend with companies like seedlip, or with actually good non-alcoholic beers means you can having something "adult" to drink without rotting your teeth