[bhntr3]

I love the implication that there's this shadow company, Fronk. Seemingly defunct, they're actually thriving secretly behind the facade of a failed startup.

Every marketing manager has engaged them privately to boost their numbers. Every developer secretly works for them on the side.

But no one anywhere ever talks about it until one day a former consultant notices an expired NDA.

[mathattack]

It’s a great conspiracy theory. :-) The reality is the model survived in new firms.

This is a strange counterpoint to managers interviewing people to learn about a market.

[gryn]

this sound like the backstory of an SCP story waiting to be written.

[Breza]

Reminds me of the G.K. Chesterton novel where a cop infiltrates a criminal organization only to learn that the entire group is composed of cops who have infiltrated it. I won't name the book to avoid spoilers.

[kaushalvivek]

Fronk sounds like the Fight Club of the developer world. Convincingly wrapped in the busted-startup fabrication, the cult probably lives on. :')

[itronitron]

I would think that Fronk is actually Google, but I doubt that Google would ever put an expiration date on any of their NDAs.

[robertlagrant]

Since when do Google make money from people choosing to use their tech?