[shaunfs]

I understand the argument that traffic from your current network is cheaper and therefor enables cap-less ISP services but I think it's nieve to believe these ISPs don't intend to control as much of your purchase and viewing activity as possible. Cable companies do this now with traditional cable and telephony services and it makes them a fortune. Any ISP owner worth their salt would always prefer to have an unfair advantage instead of an even playing field. Capping your competition is an unfair advantage and too good to pass up if legal.

First it's the direct media (movies, music, etc), then it could be gaming networks, VOIP services, cloud file storage and so on. It's entirely conceivable that we would be financially forced to use the lower quality services of an individual ISP instead of a higher quality alternative. Then the real competition would be ISPs fighting over physical turf while online services look to parter with those ISPs instead of focusing on innovative products.