[dragonwriter]

> I mean in many cases the product is still profitable for them at the reduced rate, but why settle?

Because for a customer who would pay nothing if their only choice was to get the drug at full price, settling for a reduced price (especially when you also get a tax deduction, and some PR benefit from advertising the discount for the needy) is more profitable than not settling.

[emodendroket]

You're not really getting what I'm saying. That's what the program allows them to do, while still charging an exorbitant rate to others.