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by mcphilip
5456 days ago
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All I got from this article was that Apple has enough cash on hand to enter the market if it wants to. Nothing much about strategy... iPod, iPhone, and iPad are all portable products that can be used in a wide variety of contexts, but a TV is only used in a single location. Unless Apple can come up with some revolutionary new ways to use a TV to consume media, I'd be surprised if consumers are willing to pay a premium for an Apple TV product that has limited utility compared with the portable product lines. |
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