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by kickscondor
1817 days ago
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So we are glitchyowl and kickscondor - this is a collaboration between us - an attempt to make 'blogging' more expressive and visual, possibly to break a piece off and reboot it, now that it's fallen out of fashion. The Web seems to have converged on a color called 'gwalb' - gray with a little blue. We've gone from home pages - which users could dump endless animated gifs and marquees on to - to giving everyone a roughly 680x680 square to put a picture or some unstyled, unlinked text into. We think being on the Web can still be expressive and casual. Multiverse is a place for creating visual essays and collages - closer to comics or slideshows than to a 'blog' on Medium or Substack or Wordpress - which are very close to essays. You can also design colorful frames for your posts, to increase the sense of identity, beyond a name and an avatar. We're not trying to go head-to-head with social media here - just offering a new tool that breaks ranks from the other software out there. We know many of you care about the Web - it has a very fun and freewheeling side to it that we want to help foster, as well as standards like RSS and Webmentions that still make sense! And it's still a great place to meet people and make memories. We've spent the past six months on this. We will probably offer a paid plan if it becomes interesting to people. Are we on the right track here? - glitchyowl & kicks |
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You probably mean on an intellectual level, not in terms of user adoption.
The lack of specificity about who your audience is the toughest part, intellectually, about what you’re doing. First let’s assume it’s the Everyman.
Why do people like a 680x680 picture / selfie of themselves? One reason Instagram has demographics much closer to the real world than Medium does: people already know how to express themselves and define an identity using their bodies. The average person - who might have a 2 year college education, or read fewer than 10 books a year, or who uses fewer than 4 third party apps and websites on their phone - has a more intuitive grasp of fashion, makeup, what their hair color and race and jewelry and the setting and etc. says about them than if they tried to write something down.
What about people who like internet nostalgia? Nostalgia is kind of toxic for trying new things. That same audience also would pick a Star Wars movie over an indie movie every time. Nostalgia is the antagonist of new voices, not the friend. People think nostalgia is superficial, that it’s GIFs in the frame, but it’s defining an audience that wants the same stories, the same characters, and to stay in a middle to high school comfort zone. Kind of the opposite of what you want for someone’s crunchy blogs or wonky essays.
Otherwise, can someone have an argument about what’s the best visual design language? It’s very subjective. Websites had their moment as a medium, and now they’re out of the way in terms of delivering what a visitor came to see. People who express themselves outside their bodies, like writers, musicians, political activists, etc get a lot from the gwalb getting out of the way. Because so much is just getting your voice heard, weird websites turn off visitors far more often than it entices them. Not a very exciting opinion though.