[colbycornish]

We were completely bootstrapped until a few months ago, when we closed our seed round. Raising capital in the middle of a cryptocurrency bear market is...hard, to say the least.

We basically had to convince an Investors that a) cryptocurrency was growing, b) we were growing, and c) that we were growing faster than cryptocurrency, and it took us a while to nail that pitch and messaging.

I think the key turning point came when Colton and I burned and rebuilt the deck to be a little more fun. We've been best friends and business partners for about 10 years now, and we decided to lean into that in a 'finish each other's sentences' kind of way.