[bla3]

At least it was founders who benefit from doing this, instead of salaried folks working to enrich their boss.

[DeBraid]

Agree. They own the company, success or failure is on their name. A 2-person team on brink of failure doing week or two of 18-hour days to rescue the business (and reputation to lesser extent) is reasonable to me.

By contrast, salaried folks with no equity should not be cranking out those hours, IMO.