[kalado]

Lightspeed briefs! As seen in your dreams!

It takes a long duration of stimulus to influence our dreams and even after the influence, the dream can be in any shape.

They had people play tetris for three days straight and only 60% dreamed of it.

They plan on target specific sleep states specifically but that means that something has access to my brain waves and is allowed to make sound while I am sleeping?

I am all for more research into dreams but advertisers? Even if they get something there is no way to actually roll it out to consumers...why then?

[mPReDiToR]

That's not so hard to do when we have pulse meters connected to our wrist and sleep monitoring programs on our phones to improve oyr bedtime habits.

I use Sleep As Android. It has a "lullaby" feature. It has "lucid dreaming" prompting. It has (allegedly) good REM detection.

Add those features and one large donation from an ad company... Wait, I see a lynch mob heading towards me.