[jghn]

There exist many jobs/fields where the pay is below top market but could scratch the person's personal itches. Non-profits, research, etc.

At a former job we could not pay anywhere near top of the market and yet we attracted decent talent as the mission was something that resonated with many people. One category of people we'd attract were those who had already made enough money that they didn't have to focus on that, and now just wanted to do good in the world.