[imbnwa]

I guess that's owing to the fact that unlike all other streaming platforms, streaming is Netflix's core competency and not a side hustle unlike all other owners of streaming platforms. They need the in-app engagement as much as subs.

[k-mcgrady]

I’d love to know whether it works in their favour or not. I find myself viewing less and less Netflix content on my Apple TV as the “up next” queue is always full of non-Netflix content.