[kbsspl]

Safer in what sense ? What would be your take on government tolerance to the existence of such data ? Someone from the clandestine teams would always want to utilise it ? How well could the businesses resist.

Anti competitive behavior, I would think comes automatically with such massive centralisation. What's scary is the ability to mass incite riots, using knowledge of the most susceptible audience to fake news and pushing it out incendiary posts to exactly that audience. India has faced multiple such incidents already. Deliberate ? Maybe in the sense of affinity algorithms.

With the backdrop of the Stanford experiment, and a host of other biases giving almost tribal warrior behavior, should such affinity data be allowed for collection ?

My apologies if this sounds drastic, but data collection generates micro nukes, generated based on turning individuals into an array of microcrucibles.