[stevenicr]

Not that it's a bulk of the business - but this would give google a legup for location targeted ads - I got a google ad for an autozone or similar once when I was one block from it - I am sure other data was also used to trigger that, but blinding fbook to this would mean that kind of ad dollar would be better spent with G if F didn't have that location data.

I also think there was a big push by these folks to also try to determine when you visited places to show that ads worked.. by getting your location at place X on this day and they showed an ad with 24 hours before for example.

F and G are also into people's "purchase history" / (debit card transactions, loyalty card data) for the same reason aren't I think (?)

I doubt FB is selling location to repo men like other location brokers - but that could change.

Dunno if ICE and other letter agencies buy loca data from F and G.. but like the Verizon thing about people's info is the new oil - gotta remember oil is used to create many more things than just gas. Sprint made more than a few pennies being forced to give up data, and so do others.

Certainly makes marketing dollars well spent when you can prove effectiveness and vice versa.