[efields]

Your last p contradicts the first. Part of what makes apple products so good is the software, the depth and complexity of things like Assistive Touch doesn’t happen in a few sprints.

Their software isn’t perfect, but it’s so thorough that it allows them to do levels of polish that competitors have a hard time catching up to.

[least]

Once a feature is shown off in the real world it usually doesn't take long to replicate its functionality to an acceptable level. This give Apple a lead in that respect, but not years of a lead.