[bserge]

Heh, I wonder about the relation to the ever increasing usage of superlatives and exaggeration in advertising and media. There was a short discussion on it yesterday and it got me thinking.

Media/news used to be pretty dry/neutral when reporting anything, and old advertising was more focused on practical aspects of the product it seems.

Now it's all OUTRAGE, person 1 SLAMS new proposal to make DRUGS more accessible to CRIMINALS!

So buy our INCREDIBLE super phone, it's not a phone, it's A FULL INTELLIGENT BEING in your pocket with the GREATEST features IN THE WORLD!

This isn't an entry level janitor position, you are a CLEANING MANAGER, you will be FIGHTING MICROBES EVERY DAY LIKE A HERO, so apply now by telling us WHAT EXCITES YOU ABOUT THIS JOB. An interview with HR and the CTO is mandatory.

Is it any wonder words are losing their meaning? Tbf, someone's probably going to come up with new ones :)

[laserdancepony]

Isn't that what they call the euphemism treadmill?