[meowfly]

This book came out at a time where people were lampooning the excesses of startup culture. (e.g Disrupted and HBO's Silicon Valley).

It's my opinion García Martínez thought he would capitalize on the trend and wrote a book describing his experience in a YCombinator company that was aquihired by Facebook.

He wrote himself as a character in that genre. His writing style in general, however, seems to give him away as a blowhard - which I don't think was was his intent.