[ugh]

They should have done a graceful transition, i.e. they should have continued to support and sell FCP7 while also testing the waters with FCPX. This would have also allowed them to frame the product differently: “FCPX is the future and already has nearly everything professionals need to edit videos. If it doesn’t yet have a feature you need you can continue using FCP7 while we work as fast as we can on adding those features.”

The transition is just too rough.

[dagw]

If it doesn’t yet have a feature you need you can continue using FCP7

Except, apparently, you can't buy FCP7 any more (at least that's what I've heard from one guy I know in the industry). Which means that if you're a Final Cut Pro house and need to hire more staff, I guess you're kind of stuck going the pirate route for getting editing software for your new employees.

[ugh]

Sure, that’s exactly the problem. I was writing about what Apple should have done, not what they actually did.

[radley]

Good catch - people will just pirate FCP7 which Apple won't care at all about (unless FCPX flops).

[ugh]

I don’t think companies would dare and pirate software.