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by elevate_lsk
1868 days ago
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We at Splitbee (https://splitbee.io) are trying to solve this with a hybrid approach. We allow people to use track people without a cookie and if they can get consent later on we can stick them with a cookie.
Generally it depends on what data you want to get out of your analytics tool. For a ton of websites this data is more than enough. |
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The metric is pretty simple, the number of unique visitors. And the setup is simple, too, with no identity whatsoever. But are they compatible? This is the question.
Your approach is interesting. You take a stance: let's have precise metrics when users consent and don't consider those who didn't give their consent. This approach relies on the underlying assumption that those who do not give their consent represent a minority and thus don't have a perceivable impact on the overall statistics. And this very assumption may be false.