[xNeil]

That's a very fair point, I had not thought of it in that way at all. I guess they are two ways of approaching it -

1. Brave is replacing Google Ads with their own ads. 2. Brave already blocks Google Ads, they might as well make some money while doing so and add their own.

Funnily, I don't find either of these wrong, so I'm not sure which one to believe. I'd love to hear your opinion on it though!

[eredengrin]

There's a lot of ways to look at this and I could easily write a few essays on it. At least for myself though, I don't personally view it as a bad thing. Blocking ads is the only questionable part of the story, but in my view that's just a matter of not displaying the full contents of the page so I find it hard to incriminate. Anything after that (including displaying other ads) is unrelated.

At the end of the day I hope the brave model catches on - not only are the brave ads more ethical since the ads are served locally (ie no user tracking server side), but my understanding is you can also fill up your wallet with your own money and then use that for the micro-transactions given to each site you visit, which gives you the choice to still support the ecosystem but without ads being necessary. Unfortunately brave is not easy for me to use for other reasons but if it ever got big enough maybe they'd make a Firefox extension or something so I could at least plug into the payment system without all the other blocking/brave ads features.