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by andrea_sdl 1873 days ago
Ok, so, as both a developer and owner of a company that built a physical product (in the Cosmetic field, so no tech stack :D ) I'd say that, at least for me it all starts with scratching my own itch.

Create it for you, solve your problems, chances are you are among a group of people that share the same issues and the work will be "where do this people group together?"

Creating a company in a cosmetic field was challenging, but I do believe it's something feasable for everyone as long as you accept the fact that you must delegate part of the work.

I still think that this might be true for the dev field, so yeah, as many other pointed out: Build a decent MVP that solve a problem, share it with the people who care.

Obviously, for me, turning into a product means "making some money", otherwise you're simply testing. So, the process to get from "I have an idea" to "I have a product" might vary a lot.

I started saying "Scratch your own itch" because if you are not solving something you care about and you are infatuated by an idea, doing the market research, finding what the ideal customer really wants is hard. Instead, if you are the first customer of your product and use it daily it's much easier to find pitfalls, problems, defects and so on.

From there, a good advice I always found is trying to sell it to the circle of people you know even before selling online. If none of them buy the product (note the word "Buy". don't give it away for free) there's a good chance something is off. Yes, they might not be your target user, but I would bet that you should at least have a friend that shares part of your interests.

As for how to choose ideas: We have limited time, so I invest in the one with the higher probability of success and leave the others in a list. What happens is that, from time to time (rarely but not so much), I'll see someone else came up and made money with a similar idea. I'll bite my finger, smile, and move on :D Afterall what counts is not the idea alone, it's the execution. That will -always- make the difference.