[ziml77]

Are the advertising it as a way to find stolen items? I've only ever thought of products like this as a way to find something I've misplaced.

Given that they talked about people scanning found AirTags and that they have those fancy looking holders for them, I can't imagine they expect the tags to be hidden. And if that's the case then a thief is going to know to take the AirTag off right away.

[matt-attack]

VanMoof bikes adopted Find My technology explicitly for theft protection:

https://www.macrumors.com/2021/04/07/find-my-third-party-acc...