[gelert]

Unfortunately Epic's store on PC is being run at a loss in order to win market share and not expected to be profitable for another 2-5 years. So that wouldn't be a great comparison. The cut they take for their store is 12% but compared to other launchers on PC they provide appreciably worse features.

[spideymans]

If Epic is indeed taking a loss at 12%, Apple’s 30% cut doesn’t seem all that unreasonable anymore.

[snuxoll]

Epic is taking a loss at 12% by spending a whole bunch on exclusivity agreements to try and get gamers into a store nobody wants.

It’s honestly a perfect example showing that Apple has little to fear - users have preferred marketplaces and are hesitant to shop outside them.

[smiley1437]

Agreed, if they can't even run their own store properly, will they spend the time and effort to police the apps to the same standards as Apple? Doesn't seem likely.