[cm277]

I've run both types of orgs. Here's the one thing few ppl on the consulting side get: the primary product of a consulting org is its people. Thus, there (should) be an emphasis on growing the skills of the team, both soft and hard. The software product is secondary (unless it's sold together with the consulting hours). That means people skills and giving these people, more skills is priority #1. That can be lots of fun for some people, less so for others.