[trcarney]

If you are really worried about burning bridges by sending the product out too early, which I don't think will happen, make a list of all the fashion bloggers you would like to reach out to, rank them, and only send it to the bottom 3. That way if you burn those bridges, you don't really lose much. Another thing that could help is to say "this is the initial version, I plan on adding the following features..." That way you temper expectations and potentially get them excited for what is to come.

Something that helps me with stuff like this, comes from "The 4 Hour Work Week". Think through the worst case scenario. Truly go through what the consequences would be in your head. You will usually find the worst case isn't really that bad and your a getting worked up about something that will probably only end up being a minor setback.