[seanp2k2]

>Would you be willing to patronise a shop that charges 50% more for coffee than the shop next to it because it pays its workers more? I'd bet not. I would, assuming that it’s not just the exact same product. I really enjoy going to different coffee shops and checking out what they’ve got and what they do differently. I don’t actually care about price; I would pay $20 for a cup of something really interesting. I’m not talking about drip from an air pot, think more WBC. I wouldn’t expect someone at that level in their craft to work at a place paying minimum wage, and I wouldn’t expect the coffee shop paying people min wage to have excellent coffee, which I’m happy to pay more for.

There is a market for McDonald’s coffee as there is a market for $20/cup coffee.