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by TechBro8615 1891 days ago
I might even go so far as to suggest that the OP was aware of this and is simply trying to start a flame war about the practice of building fake checkout pages.

I think The Lean Startup was the first to popularize this idea, maybe? It’s nothing new, although I’ve always found it a bit weird/distasteful. I’m surprised he’s okay with doing it on his established brand where there is actually something to lose (vs spinning up a totally new site with no existing brand capital).