[SuchAnonMuchWow]

But AMD compete with intel, and consumers might look at nm size when comparing mainstream processors to buy, because at one point it was a good indication of how recent the processor was, and thus how fast / power efficient / ...

Not that I'm not talking about educated consumers, which will look at other variables, but rather the consumers who will buy a computer and want the cutting edge, without knowing too much details.

[Guthur]

But they really don't, if you jump on a LTT, gamers nexus, or any tech review it will be full of benchmarks both real and synthetic, the process now might be mentioned but it's hardly the main selling point.

Intel have been happily enjoying huge market share on 14nm for the better part of a decade after all.

[ant6n]

These “other” variables do depend on process mode, so TSMC and Intel processes are in competition via the Performance/cost/energy-consumption of the chips they produce.

[Guthur]

But the process now does not actually reflect what trade-offs the manufacturing is going to make in the architectural choices.

I really feel this is so relevant now only because Intel's 10nm has become such a black mark. Everyone talks about the problems and that's what might be bleeding through into the consumer conciousness.