[klelatti]

It's a fine line but ....

I've just bought an e-book online which is essentially about promoting your content online (so broadly aligned with what you're talking about). The book was relatively expensive but I'd say definitely worth it - contents are really well thought out and comes with a lot of supporting material. It also seems to have been pretty successful for the author.

But the irony is that if this wasn't something that had been promoted successfully online then I'm not sure that the author would have had the credibility to be able to sell a product of this type. Why should I believe you if you're not doing it yourself?