[perlgeek]

Step 1: sell 10k copies of your book through self-publishing.

Step 0: already be successful at marketing or be well-known.

There are certainly some valid points, but his solution pre-supposes that you already know your marketing.

So the actual steps would be:

* consistently produce good content for several years, build an audience (and an email list, as quaint as it sounds)

* write a book, self-publish it

* promote the out of it

* THEN try to get a publisher on board

[rjyoungling]

You severely overestimate how well known Rob was before releasing The MOM Test.

You've got the order wrong. He got "famous" because The MOM Test did well. It wasn't "He was famous and then The MOM Test did well."

The danger with your line of reasoning is that it becomes a self-fulfilling prophecy.

If one truly believes the need to be famous, they can't ever succeed.

However, our process is designed to show that's not the case and to help "normal people" succeed.