[Aerroon]

Writing a book is like creating anything else. Whether you're writing a book, making music, producing goods or offering services, people need to actually try what you've made. This is why "advertising" is so important. Not necessarily traditional advertising, but some form of getting the word out about your amazing creation.

[dkarras]

With books, the time commitment you need from people for them to "try" what you created is immense compared to other efforts. Like if you are a painter, it takes a couple seconds for someone to have a look at what you created. If you are a musician, a few minutes spent on a track is enough. For a book, you need someone to sacrifice a few hours of their life for a non-guaranteed return, time they could spend reading something that they are practically guaranteed to enjoy. I don't write fiction, and don't read it, but I imagine it must be very hard for someone creating works of that sort.

[Aerroon]

I'm not so sure about that. I think most people won't continue reading a book that they don't like after the first few minutes while taking the description/summary into account. It would have to be well recommended for me to consider that.

I think fiction is going to move more and more towards the web novel model, where extremely long stories are published on a chapter by chapter basis. It has a far higher chance of attracting new readers, because new stuff is constantly happening surrounding the work.

[mikro2nd]

This is not the writer's job. It's what publishers are supposed to do.

[wayoutthere]

Maybe in 1995; but the industry has not worked like that since Amazon set up shop. Publishing was the first mass media industry to get disrupted. Non-essential work gets pushed down to the author / creator in such scenarios.

Music is the same; there was a time when your record company would pay for studio time, mastering, publicity, etc. Today? If you’re a serious artist you’re just expected to have $10k in recording gear and the knowledge of Logic Pro to produce your own songs and run a Twitch/Twitter/insta/tiktok account to connect with your fans. You honestly don’t even need a record company anymore since you can book a tour off Spotify listener count alone (touring is where the money in music is these days).

[pbhjpbhj]

So ebooks are much cheaper than printed books then, right. Obviously not. All the work the publishers aren't doing on them, and the material savings in not even publishing them to paper ... but ebooks cost more.

So what are publishers doing in return for the higher sales price of ebooks?

[wayoutthere]

Honestly? Book reviews. A literary agent will know lots of other authors who might be willing to write a review of your book. Good if you’re just starting out, unnecessary if you’re established.

And ebooks generally are cheaper; there’s a ton of $0.99 genre fiction available on Amazon.

[chillfox]

They might disagree about that though.

From the outside it looks like they operate more like VCs, publish lots of books, see what sticks.

[ghaff]

In fairness, making things "stick" includes things like marketing, sales, and distribution. Most publishers these days do the latter two but not so much the marketing and promotion part. For example, they're not setting up book tours or sending out review copies for the most part these days.