[SaintGhurka]

Brisket is very forgiving and you can get greatness out of a range of styles.

If you want to get started tomorrow for like 100 pounds, search youtube for clay pot smoker.

If you want to get it right the first time and you don't want to work hard, just buy a good quality electric smoker. Like the large (22 inch) Weber Smokey Mountain. The others are too small for whole briskets.

If you want to earn your stripes as a pitmaster, buy an offset smoker. They're cheap, but don't cheap out. Get a heavy one. Someone else mentioned Oklahoma Joe's - that's my smoker. Prepare to spend a lot on charcoal and wood. If you want to throw huge bbq parties this is your best option because it's big enough for multiple briskets.

A great option is a Big Green Egg or a knockoff. Expensive to buy but cheap on charcoal and wood and holds temperature all day.

Salt and pepper rub. Oak or hickory or pecan wood. Get a good grilling thermometer.

I've had Franklin's. You can make it just as good with any of the above options.