[d--b]

Well, people were pretty quick to adopt AirTable, even when they were random-joe-bloggs themselves... The difference is that people trusted them because of who they were, and because of the distribution channels they had access to.

[AznHisoka]

Yes and you could leverage all that by simply developing for that platform. Rather than trying to build a brand from scratch, which is extremely hard.

And don’t underestimate how hard it was for Airtable to get traction: you make it sound as if it was easy. Underneath the surface, the founders would tell you how hard it was.