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by AJRF 1896 days ago
What in gods name is hubspot and how do I keep ending up on it’s website. It sounds like a CRM but they have a side hustle of producing blogposts about every topic under the sun?

Edit: I just searched “hubspot blogs about everything” and had a full page of results of blogs about blogging from Hubspot. The entire page of results!

3 comments

Their shtick is Inbound Marketing, making clients come to you.

Spamming blogposts on HN works really well for that. Works even better if it's good blogposts.

edit: Dan Lyons (Fake Steve Jobs) wrote a book on his time there.

They're building a CRM for the mid market. Think salesforce but for small/midsized businesses.

A few years back they were only focused on marketing automation and driving organic search traffic to your blog plays a big role in that (Inbound Marketing). As such they've produced a lot of content to drive traffic to their blog.

I recommend “Disrupted” by Dan Lyons - about his time at Hubspot, about the unicorn phenomenon and the cultish culture of tech startups.