[kristofferR]

Why not build something yourself and find a dev when scaling is needed? With Rails it's quite easy to create okay code that'll work just fine in the beginning. The code obviously won't be great, but it'll scale to a couple of thousands of users without major problems.

There's no point of spending a lot of money on a professional developer until you have validated that your business idea has any potential. That's especially true in most early startup where money is really scarce.

And even if you don't plan to be a technical founder, it's quite a good idea to at least could program a little bit. It will make it much easier to communicate with developers and understand technical issues.