[signal11]

Maybe a Twitter account that focuses on what's new and what's coming down the pipe? Most people don't really follow forums. The current Twitter account last tweeted about Sublime Text in March 2019, I think -- exactly 2 years ago.

I guess the blog could also work, especially if it auto-publishes to social media, but of late that too, like the Twitter feed, has been mostly about Sublime Merge -- whereas I care a lot more about Sublime Text.

I think Sublime is really good and has lots of value even in a world with VS Code, but it's important to ensure people inclined to giving it a go sense that the project is ticking along well.