[rebelde]

> he should have easily been able to garnish a minimum of a 10 cent CPM

Uh, not in my experience. I haven't tried to monetize a site like this, but I would expect a CPM around 1 cent. Still, times 50 million, it isn't nothing.

[at_a_remove]

In the grim future of 2050, we have finally implemented micropayments on the Internet, down to amounts as tiny as a thousandth of one cent and trending downward as we account for hyperinflation of other currencies. Advanced technologies, ubiquitous computing, brilliant algorithms, and near-sentient fraud watchdog programs have combined to make this dream at last possible.

Only then we will have proved that the vast majority of people will not pay a dime for content on the web.

[troydavis]

> I would expect a CPM around 1 cent. Still, times 50 million, it isn't nothing.

CPM is cost per mille, AKA cost per thousand impressions. Revenue from 50,000,000 impressions would be CPM * 50,000.

[retsibsi]

Thanks for specifying this. There's a typo/arithmetic error in the original comment, which led me to assume CPM must mean 'per 100'.

[twox2]

It's tough as an individual that's just dipping their toes into the water, but if you have some experience, then you typically have an optimized setup with partners in place, etc.