[McKayDavis]

On the morning of January 13th, 2018 I was looking at my phone. When at 8:08am, every cell phone in the entire state simultaneously emitted an emergency alert tone and displayed this exact message:

BALLISTIC MISSILE THREAT INBOUND TO HAWAII. SEEK IMMEDIATE SHELTER. THIS IS NOT A DRILL.

I turned on the radio and FM stations were playing the Emergency Broadcast System's well known emergency tone followed by a computerized voice playing the same message as above on repeat.

When faced with this information, time is of absolute essence. The price of taking your time to doubt things and evaluating the veracity of the information means you're not acting to potentially prevent the immient death of yourself and your family.

In this scenario, you cannot expect people to do anything but take things at face value and seek immediate shelter.