[pdanny95]

We offer 0% financing, way more attractive than raising debt against your home

[the_optimist]

This seems directly disingenuous -- the up front fee is going to have to come out of the price, and is way, way more expensive than secured financing.

[pdanny95]

The customer literally pays no fees. The tradesperson takes the hit and puts it down as a marketing fee.

So, it's not more expensive.