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by ChaseB 5483 days ago
You'd be surprised how many people don't know ad-block exists. I'm not just talking about my 65 year old uncle, John, either. I can only speak from first hand experience, but a majority of my 20-something year old friends are in the dark too.

Only 1% of US internet-goers have it installed. The hard part will be educating the other 99%.