[PeterisP]

On the other hand, it heavily influences the perception of the platform itself - for a random utility that does something, my expectation is that there will be free apps for that on Android, while the iOS equivalent will cost a couple euros. Multiply that by many apps and that's a reason to choose an Android phone if you want to avoid all these extra fees for every app you'd use. It would be compensated by a richer choice of apps, but it isn't in practice, Android is large enough so that there's a good app for everything anyways.