I am assuming Ghost is still Open Source and can be self-hosted for free... it seems like their website is trying very hard to hide this information. I'm seeing only mention of this in the FAQ section of the pricing page.
Developers are not our primary target audience, but there's still a large "Developers" link in the resources section of the main navigation - as well as a GitHub badge in the footer on every single page.
I think if we were "trying very hard to hide it" we would probably do a much better job of it than that.
I think if we were "trying very hard to hide it" we would probably do a much better job of it than that.