Hi Peter,
this question came about in my second round of user interviews..
I asked users about the applications they used on a day-day basis. 9 of the 12 users mentioned Foursquare in this list.
I asked them a follow-up question to judge what made them use foursquare on a daily basis. To my surprise, all users mentioned acquiring more badges as one of their main motives. Some also mentioned the Leaderboard.
This prompted me to further ask the users whether badges and leaderboards would motivate them to use an online radio.
Although most of the responses I got were quantitative, I did get a lot of qualitative feedback as well. One of the users also added that he would love to be rated by fellow users (instead of the computer). This encouraged me to ask them about the upvotes, etc..
How would you recommend me asking the users about new features?
You shouldn't ask users if they would use feature X, their responses will be almost meaningless. You should ask users about problems they have etc., not about features.
I asked them a follow-up question to judge what made them use foursquare on a daily basis. To my surprise, all users mentioned acquiring more badges as one of their main motives. Some also mentioned the Leaderboard.
This prompted me to further ask the users whether badges and leaderboards would motivate them to use an online radio. Although most of the responses I got were quantitative, I did get a lot of qualitative feedback as well. One of the users also added that he would love to be rated by fellow users (instead of the computer). This encouraged me to ask them about the upvotes, etc..
How would you recommend me asking the users about new features?