[kathyqueenly]

That's a great question! A little background: before we started Queenly, our users would often send payments and dresses to each other within large Facebook groups. As you might expect, very often it's hard to ensure security when you're shipping your wedding gown to a complete stranger across the country, or vice versa for a buyer sending money through Paypal. Queenly provides designer brand verification, shipping logistics, and quality checks, as well as our payment integration options (Stripe, Paypal, Quadpay installment payments) to take the burden out of that. Alongside this challenge is the user needs of searching for a dress. Many online platforms don't handle the NLP search needs of needing to find a "size 6 off the shoulder lace wedding gown". In fact, if you search this dress size or category on Macy's, eBay, or Poshmark, you'll get inaccurate results. What we're doing at Queenly is putting those search needs as our top priority in our data pipeline, (shown in one example here: https://queenly.com/search?q=size%206%20lace%20wedding%20gow...)