[greggyb]

"Binary tree" is not a vernacular term.

In economics, "cost" is a good example. This is a distinct concept from "price". "Comparative advantage" is another term in economics; this is perhaps not used in vernacular conversation, but I can tell you from personal experience that it certainly doesn't convey to most people the definition understood by someone with an education in economics -- the vernacular reading doesn't imply the jargon definition.

It seems to me that the difference is how the jargon is used. I imagine that someone without a CS background would quickly realize, when overhearing a conversation about binary trees, that the subject is something other than a type of flora.

I can tell you with confidence borne from frustrating experience that using economics jargon, such as that I mentioned above, with a lay audience gives the audience no such impression that the terms mean anything other than what they perceive them to mean.