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by ig1 1923 days ago
There’s a few factors at play;

1) There’s customers who will pay 15k for the exact same users/features as you’re willing to pay <3k for. If they offered a cheap package then those customers wouldn’t pay for the expensive package.

2) Sub enterprise customers are a pain, they’re often as expensive as enterprise customers (acquisition, support, etc) but with significantly less revenue and higher churn. When a company decides where to focus it’s going to go where the money is.

2 comments

I’m small’ish agency and we have clients with lots of stakeholders often that just need to be added to artifact systems like this for formal reasons but they aren't active enough to justify the costs.

I totally get that they need to make money to keep making a good product and stay alive. It’s a difficult problem.

One idea - If small clients are a pain (because of support) then support should be a specific thing that can dialed in a bit. AWS is fantastic here. Noisy people are gonna pay for it... but if I’m small, yet not noisy, then I don’t get hurt and can continue to drink the koolaid.

The simple answer is to charge for support like every enterprise company does