[jbluepolarbear]

When I worked at a design firm we used different fonts for almost every client application. We had clients in Europe and Asia so all our fonts had to support whatever language was needed for the client. If the font the client wanted was under a license we didn’t support, we would reach out to the creator and negotiate a single application license. These license are more flexible, not limit usage, and often expensive. But that cost was paid by the client. We also offered a variety of in-house sdf fonts that supported many features like: circular kerning, character morphing, font blending.

Most of the applications we did where built off of our custom interactive engine and the font renderer was very flexible and rivaled browsers at the time as well as supporting emergent tech like dynamic sdf fonts.

[Silhouette]

I think the key point there is that you were dealing with individually negotiated licences. Obviously when enough money is involved, there may be deals to be done privately. I doubt any of those deals involved price tags as low as the licences we have been discussing today, though.

[jbluepolarbear]

The $1500 license for this font isn’t too far off from the single use licenses; also, I didn’t see any usage info about marketing material. It depends on the application/game/font with prices from $1000-$5000.

[Silhouette]

$1000 for the rights to incorporate a font in a specific application you're selling is one thing, but that's still a limited scope. Surely you weren't paying so little for unlimited use and redistribution rights for a full, professional-quality font family?

Edit: Sorry, I missed the reference to single applications in your earlier comment. In that case, what you were saying makes a lot more sense.