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by GarethX 1921 days ago
Nice article! You mention doing more events earlier, is there anything else you’d do differently?
1 comments

Thanks! We definitely could've started with events sooner, IMO. The simple practice of getting folks together to meet and talk shop contributed to the sense of momentum overall and the interpersonal connections in particular.

I should note that all the events we've done to date have been small, and focused on our existing community. I think such focus made sense for us in year one, since we were building the community and the product at the same time. In other words, we didn't have the capacity to produce a broadly-focused event.

That said, the intimate vibe in the early days goes a long way toward engendering a sense of ownership and belonging among community members. I honestly think it's more meaningful to do smaller insider events more frequently in the early days, versus casting a brand net and potentially diluting the group’s nascent identity and culture norms.

Now that we're scaling up, I anticipate increasing the reach of our events as well. But that’s okay, as we have the team to support it on one hand, and on the other, the culture of the community is already well-defined.